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New Website In Production
Our team have been working our chops off for the last three months to get a new website up for Alaress. Let me tell you it's without doubt the hardest website we have even had to build. It wasn't about the design beeing too hard, it's not about us being too picky (albeit we clearly have been)... It's challenging because we've had to really soul search our oprganisation and carve out who we are and then translate this to our website.
The questions we've been answering are things like "What is the tone of Alaress' voice and how do we translate this to our copy". We had to start from scratch and scrap all existing content. All in all, it's been an epic journey involving our whole team on a day to day basis however the light is at the end of the tunnel and we are getting mightly close to finishing the design phase. We can't wait to showcase this to everyone however we're going to take our time and get this one right. Stay in the loop.